November 2005

Executive Briefing—“Creating a No-Excuse Culture for Sales Results”

In last month's letter, I covered the huge role that accountability plays in creating a culture that breeds success and I  referred you to a couple of resource articles:

• Sales Growth Specialists helps XSYS Print Solutions Hit a Home Run
• Creating a No-Excuse Culture for Sales Results

Now let’s look at what happens when excuses like these prevail.

• Our prices are too high.
• Our advertising is ineffective.
• We can’t compete against corporate giants.
• My territory’s too large.
• My prospects don’t understand.

Beyond being a whiney nuisance, making and accepting excuses are costing you plenty in unrealized revenue, needlessly slim margins, lost opportunities and missed financial targets!

If you want ideas on how to turn off the excuses and turn on the revenue, plan to attend my executive briefing:

Hank Malone, a division executive of a $40 million company, will also discuss how we shifted his company’s focus from activity and seniority to results and turned around 4 years of declining sales and profit into:

• Market share growth during an industry recession
• Predictable revenue and more accurate business planning
• More efficient operation and higher margins
• Shorter sales cycle and time-to-revenue

Successful companies do not accept excuses. Everyone is accountable for results that meet target.

For information or to register:

• call (612) 267-3320
• email danita@salesgrowthspecialists.com
• visit event registration at SalesGrowthSpecialists.com

Discipline. Creativity. Results.

Danita

If you would like someone in your organization added to, or you would like to be removed from this e-zine, send a reply to danita@salesgrowthspecialists.com