Sales Growth Specialists – Backgrounder
Company
Providing more than two decades of sales leadership and sales management expertise, Sales Growth Specialists, under the leadership of President Danita Bye, helps CEOs fulfill their visions and achieve bottom line results. Sales Growth Specialists creates strategic sales management processes—from assessment through implementation—that take businesses to the next level by helping them build predictable revenue.
Market
Effective sales management systems are critical in creating, building and managing a successful sales organization that profitably grows a company. An organization’s declining or flat revenues—regardless of the economic climate—are a clear indication that sales management systems have failed to meet the sales organization’s critical objectives.
Sales organizations face many challenges in attaining revenue goals. With limited people, time and money, it is imperative that sales leaders supply the “best of the best” tools and disciplines for maximizing every opportunity. They must be prepared to cope with competition, product/service life cycles, economic conditions and other issues that impact market acceptance of their company’s products and services.
Philosophy
Intrinsic to all Sales Growth Specialist’s services are the firm’s requirements for successful sales management—discipline nurtured by creativity. Sales management processes must unequivocally demand accountability and support individual selling efforts. In addition, these processes must create alignment between the personal/professional goals and the corporation’s goals. All the training, all the tools, and all the coaching in the world cannot make a successful sales organization in the absence of these processes.
Services
Sales Growth Specialist’s sales management offerings include sales management consulting, recruitment strategies, accountability planning, salesperson development, and coaching in the development of a culture that fosters sales success.
Consulting
- Assessment of the sales operation, including the sales management systems, the sales managers, and the sales people—identifying the organization’s strengths to leverage and the weaknesses that sabotage growth
- Develop sales strategies for new business and account management
- Develop product value platforms based on problems that product and service solve
- Develop products to showcase product/company as the ideal solution
- Identify target customer profile
- Develop performance metrics for sales organization
- Develop certification development plan (plan to ensure sales people meet or exceed established standards of competencies, i.e., selling skills, product knowledge, market information)
Training
- Sales management processes
- Selling systems (internal and external competencies, including personal motivators)
Coaching for CEOs and VPs of Sales
- Strategic sales management processes for coaching, motivating, accountability, recruiting and growing the organization
- Personal and business goal alignment
- Personal leadership
Speaking
- National trade shows and conferences
- Sales and marketing organization meetings
Representative Projects
- Designed scorecards for accurate measuring sales performance
- Created effective pipeline management processes
- Grew margins via customer profiling and product positioning
- Implemented competency-based recruiting and hiring practices
- Created compensation, recognition and motivation systems
- Implemented professional development plans to nurture professional growth
- Developed salesperson’s quarterly business plan as growth strategy tool
- Coordinated direct mail/telesales effort for maximum impact
- Facilitated product and company differentiation strategies
- Formulated competitive and new business strategies
- Developed effective sales systems
- Implemented contact management and relationship database management
Representative Clients
- Starkey Laboratories
- Starkey China
- Starkey Australia
- XSYS Print Solutions (formerly Akzo Nobel Inks, International)
- Micro-Tech Hearing Instruments
- Engineered Products Company
- Independent Stationers
- Signs Now
- Harmon Auto Glass
Danita Bye, Founder and CEO
One of the Twin Cities’ most well-known sales management consultants, Danita has carved a track record in building and inspiring high-performance sales teams that achieve bottom-line results.
After a decade of award winning sales performance at Xerox Corporation, Danita became an equity partner and national sales manager of a turnaround management team for a Minneapolis-based medical company (Micro-Tech Hearing Instruments), where she grew annual revenues from $300,000 to $10 million in only seven years.
Her unique Fortune 100-turned-entrepreneurial perspective enables Danita to help CEOs and owners take their businesses to the next level by increasing sales, boosting profitability and creating predictable revenue streams while reducing sales costs.
